Rocket & Rex

Rocket & Rex provides waterproof dog pad accessories as well as chew toys for small to medium sized dogs.

Pet products

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Unifying imagery for brand impact

With several products and variants available to customers, it was important that all images for all listings be produced with the same visual consistency. Achieving a cohesive look meant being disciplined with design systems: from color palette to line thicknesses, and font sizes to dimensions of graphical elements—every product image for every product needed to follow the same guidelines. The result: a cohesive brand perception that makes Rocket & Rex appear as a reputable brand as opposed to another third party seller.

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I've worked with Derek on photography projects quite a bit over the past couple of years. We've done both product on white photography and lifestyle shots. Derek is extremely collaborative and enjoyable to work with, and he's really efficient and quickly turns around projects. Beyond just photography, I've been really impressed with his ability to understand our business needs, and add copy and iconography to create images that tell a story.

Jillian W.